Social Advertising
Development of Social Advertising, by addressing the economic resources of the Marketing Industry on the social stage, increase the purchasing capacity of families.
We acquire Culture, Cultural identity, we communicate and transmit through new digital methods that are truly pervasive today. The transmission of values in the digital age is an essential contribution of Core Values which was created by promoting the meeting and dialogue between those responsible for the Media, the economic realities (ADV) that allow the creation of possibly valid and edifying content.
From 2016 on, Core Values has promoted a serie of meetings with world communication leaders for enhancing cooperations among countries and peoples. Presidents and CEOs of the major IT and advertising and communication groups, including Alphabet Google, Wpp, Orascom, Aegis Dentsu, Discovery Communications and Publicis, had the opportunity to interact on the relevant issues that can protect the economic development in an increasingly technological world.
The meeting held, on November 4th 2016, with Pope Francis in Santa Marta House, inside the Vatican City, constitutes a “new beginning”. Speaking arm-in-arm he said: “I know you come from different traditions and religions … so I only tell you that you can and must be, with your work, a caress in the heart of this humanity that dies of loneliness, for lack of affection and hope “.
Development of Social Advertising, by addressing the economic resources of the Marketing Industry on the social stage, increase the purchasing capacity of families.
(Think Globally, Act Locally). From 2017 onwards, Core Values intends to bring its themes to the attention of local communities by organizing events, in certain selected cities, which will involve local representatives of the Church, of Business and of the Culture worlds.
(Think Globally, Act Locally). From 2017 onwards, Core Values intends to bring its themes to the attention of local communities by organizing events, in certain selected cities, which will involve local representatives of the Church, of Business and of the Culture worlds.
CCC of America and Core Values Org. will work together to produce values-based and educational content. CCC of America is an international edutainment company that has focused on producing family values-based content in 22 countries and 10 different languages since 1983.
Confcommercio (Imprese per l’Italia) and Core Values Org. (European Center for Studies and Research) are committed to implementing coordination and cooperation initiatives throughout the country from a System perspective, with the intention of collaboratively implementing training projects aimed at entrepreneurs.
Concrete initiatives of high scientific and technical profile for the promotion and development of the common good and the values underlying the principles related to the centrality of the person. A high road to achieving entrepreneurial excellence in this period of crisis, complexity and opportunity.
Heartfelt thanks to Dr. Andrea Colzani, President of Confcommercio-Imprese per l’Italia – Young Entrepreneurs Group with best wishes also extended to Dr. Marco Frattini, President of Core Values Org.